Buy American
1. the parent company of Braun household appliances is
(a) american (b) japanese (c) german (d) swiss
2. Godiva chocolate is
(a) American (b) belgian (c) french (d) swiss
3. Wrangler jeans are
(a) american (b) korean (c) french (d) canadian
4. Holiday Inns are owned by a company based in
(a) america (b) britian (c) france (d) saudi Arabia
5. the maker of Haagen-Dazs ice cream is based in
(a) america (b) britian (c) france (d) sweden
6. the parent of Green Giant vegetables is
(a) american (b) british (c) german (d) italian
7. Bic pens are
(a) american (b) japanese (c) french (d) Czech
8. RCA televisions are made by a company based in
(a) america (b) japan (c) france (d) korea
9. Vaseline's owner is
(a) american (b) anglo-dutch (c) french (d) german
10. Tropicana orange juice is owned by a company based in
(a) america (b) brazil (c) canada (d) mexico
1 = (a) gillette; 2 = (a) campbell soup; 3 = (a) VF corp; 4 = (b) bass PLC; 5 = (b) grand metro;
6 = (b) grand metro; 7 = (c) Bic SA; 8 = (c) thomson SA; 9 = (b) unilever; 10 = (c) segram
source: all materials from: st. louis post -- sun feb 2, 1992
variables: a science process in economics
We normally thing of "variables" as something that is controlled in a science lab -- but they exist everywhere. There are so many variable with international economics that it is impossible for the consumer to sort them out. We usually focus on the "japanese name" as one "we should boycott." But I drive a Toyota that was built in California -- sold by an Illinois outlet that employs many Coles County citizens -- whereas my neighbor drives a Ford made in Mexico. Things aren't always what they seem.
These figures are a few years old, but England "owned" about $80 billion worth of "American companies" -- whereas Japan only owned about $50 (?) billion. The latter isn't exact -- but there was a huge difference between the two -- but most americans would swear we are being taken over my Japanese firms. Nope. A classic misconception. Beware of the British -- they are still ticked about losing "the war" and they are coming back 'home.'
motoring home
Where are these "foreign car made?"
- Honda Accord / Civic: --- ohio
- Nissan Sentra: --- tennessee
- Toyota Camry: --- kentucky
- Toyota Corolla: --- california
- Mazda Navajo: --- kentucky / in a ford plant
- Ford Probe: --- michigan / in a mazda plant
- Dodge Colt: --- japan (mitsubishi)
- Ford Festiva: --- s. korea ( with only 23% usa parts )
playing the percentages
- 100% -- Lotus: GM ( read: 100% of Lotus is owned by GM)
- 100% -- Lamborghini: Chrysler
- 100% -- Jaguar: Ford
- 24% - Mazda: Ford
- 75% -- Aston Martin: Ford
- 15% - Maserati: Chrysler
- 50% -- Saab: GM
- 38% - Isuzu: GM
- 11% -- Mitsubishi: Chrysler
- 10% -- Kla Motors (korea): Ford
Princess Di drew a lot of flak for driving a German Mercedes -- so she switched to what everyone knows is an English car: Jaguar.
Pip-Pip -- Jolly good show.
One problem -- what everyone knows is another misconception - Jaguar is 100% owned by Ford.
amerian made ---
home sweet home
Is it possible to buy an "american car?"
- 99% -- GM Cadillac Seville
- 98% -- Buick Park Avenue / Olds 88 / Pontiac Bonneville
- 98% -- Chrylser Town & Country extended van
- 98% -- Lincoln Town Car
- 95% -- GM Pontiac Grand Am
- 93% -- Ford Mustang
- 90% -- Ford Aerostar van
- 83% -- Dodge Spirit
- 75% -- Honda Accord
- 75% -- Toyota Corolla 4dr
- 73% -- Ford Crown Victoria ( an import since <75% made in USA)
- 60% -- Plymouth Laser
In Normal, Illinois, the Diamond-Star (Mitsubishi) plant employs 3,100 and has a $80 million payroll.
These cars are essentially the same and are about 60% domestic : Plymouth Laser = Eagle Talon = Mitsubishi Eclipse.
By what criteria does a "USA CAR" qualify as a "USA CAR" ?
where it's parts are . . .
- manufactured ?
- vs -- assembled ?
- vs -- sold ?
- or maybe where the iron is mined and processed ?
3 / 9w / 94
Cars aren't the only "foreign things" americans buy --- these products are
- owned by foreign companies -- or
- made by "american branches" --
or
- made in foreign companies -- or
- the corporate headquarters are not in the USA."
shop 'til you drop
but none of these are "american" products . . .
- dove
- libby
- carnation
- fancy feast
- closeup
- friskies
- hills bros
- michelin
- kool
- electrolux
- lipton
- alpo
- weed eater
- glidden
- dannon
- Q-tip
- frigidare -- HUH ?
- mott
- manpower
- shell oil
- kent
- nintendo
- ball park franks -- WHAT ?
- ragu
- cup of soup
- holiday inn
- a & w restaurants
- bic pens
- vaseline
- green giant
- bird's eye
- RCA -- GEEZ !
- tropicana
- benson / hedges
- light 'n lively
- ice cream
- good humor
- knudsen
- breyers
- sealtest -- YIKES !
moral: we all shop in a global supermarket
UNILEVER -- a $3.5 billion world ice cream distributer -- is a
Anglo-Dutch ( usa / dutch ) -- who own
- Lipton Tea
- Ragu Foods
- A&W restaurants
- Kraft ice cream *
- Breyers
- Sealtest
- ( and a license for ) - Light 'N' Lively
- Knudsen
Unilever already owns:
Gold Bond-Good Humor Ice Cream & Popsicle
* Phillip Morris sold Kraft to Unilever since it is backing away from
markets it cannot dominate; and they think ice cream control
control is fragmented ( sep 1993 )
fall 1995:
an item on the news said that with a recent "takeover" -- it is impossible to buy an AMERICAN television set.
They are all owned by "foreign companies."
12 / 20w / 95